Election Marketing

Design pitch for building marquee advertising a pre-election exhibition.

Sketches & Notes

Proposal 1: Recognizable Faces

Recognizable Faces

Reversal of the hyper-detailed photos.  This poster tests the recognizability of the candidate's faces.  The faces are easier to identify at a distance, but less clear as visitors approach the entrance of the Newseum.


Proposal 2: Nightly News Coverage

Utilizing the graphics of nightly news broadcast, this poster adds motion and dimension to attract viewers.

Proposal 3: Bipartisan Lenticular Signage

The bipartisan party system lends itself well to the triangular lenticular signage system.  One side shows the Democratic donkey while the other shows the Republican elephant.